afflelou_essayage-virtuel de lunettes

Eyewear virtual try-on: Afflelou Group

European eyewear giant, Afflelou Group, has opted for our
Virtual Try-On technology on its website.

Thierry Pires, former Digital Director at Afflelou Group, tells you everything about the implementation of our solution.

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Conversion rate

"Today we have reached a conversion rate of 40%, while we were expecting a rate around 20/25% [...]"

Competitive advantage

"[...] I wouldn't want our competitors to have the same technology."

Ultra realistic rendering

"We had great feedback, both on Live try-on and photo try-on. The rendering of the frame looks real [...]"

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